A free consultation can be a huge benefit to any practice, when handled properly. We have seen law firms excel at making free consultations work for them, and others who have struggled with defining and utilizing a process that works.
We have reviewed the best and the worst, and found that it comes down to just a few key points.
Using the Free Consultation to Set More Appointments
Here are our best practices for handling incoming phone calls for potential new clients that would be interested in your free consultation.
Pay Attention, Adjust, and Improve
With the proper, fully-tested process in place, you can turn a mediocre practice into a high-converting, high-dollar practice with a steady stream of new clients. Sometimes a simple turn of phrase can make all the difference, so pay attention to what works for you, what doesn’t, and share what you have learned with all the members of your team that answer the phone.
If you would like to review how your staff is currently handling your incoming calls, we can provide you with access to your call recordings, or perform an in-depth, personalized analysis of your call handling process for you.
If you are not a current client, and would like to learn more about the attorney marketing services provided by Mark My Words Media, complete the form or call us at (800)243-2077.
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