Marketing For Lawyers

From copywriting like a pro to proper handling of incoming phone calls, we provide a complete online resource for attorney online marketing.

How Google Determines Search Results

What REALLY Happens When You “Google” Something

You search Google using a keyword, phrase, or even a question, and get a series of results, often very relevant to your request. So how does Google do it? How do they decide what to show, when to show it, and who to show it to? The Magic Formula For Search Results First is the read more

Choosing a Service Provider

Shopping for Services- A Buyer’s Experience

I recently purchased a home that required relatively extensive repairs and a seemingly endless task list, including a new roof, painting, lawn work, pool repair, insulation removal/replacement, pest control, tile cleaning, flooring replacement, and more. The decision-making process was eye-opening for me. I found that there were particular reasons why we went with one provider read more

Jeff Bezos gives being the world's richest man 5 Stars!

How to Generate More Online Reviews

The Power of Online Reviews If you haven't yet been able to fully understand just how IMPERATIVE it is for your business to start generating positive reviews online, then let me put it to you another way. The first man who was able to utilize the power of online reviews for his business is Amazon read more

Qualifying Legal Leads

Qualifying a Lead for Attorneys- Best Practices, Examples, & Scenarios

A new prospective client has reached out, requesting to speak with you regarding a legal need. Fantastic! However, every new contact doesn't turn into a new client, for a number of reasons. While you've got the basics of attorney call handling down, you find you are still spending too much time talking to potential clients read more

missed call

The True Cost of a Missed Call

So you missed a call. That’s ok, you’ll just call them back. Except they don’t answer or return your calls. And when you are able to finally reach them on your 3rd or 4th attempt a week later, they have already gone with someone else. Or maybe you never hear from them again. Either way, the read more