NEWS

Are Likes, Citations, and Mentions the New Links?

There is a change coming on the internet that mimics search as it really was in the early days. In the very beginning, search was developed to find answers and there were more people with questions than truly authoritative sites with answers. Authorities were identified by a combination of competent, well-constructed content and testimonial-grade inbound links (essentially a trusted, quality link system).

This led to a culture of link-building and eventually deceptive link spamming, which eroded and eventually undermined the concept of trusted links. It can be really difficult to identify a purchased link from an earned testimonial-grade link. Simply put, spammer link camouflage is just too good that it fools an unaware internet user many times.


Increase Search Engine Trust with Trusted Links

As an online business owner, it is critical for short and long term success that you understand that links to your website drive your rankings in the search engines. However, some links are more important than others and each have a purpose. Today, it’s all about winning Google’s trust. Trust rank and why Google thinks this is important will have to wait for another day but for now let’s get to the foundation of all your online relationships…including your website relationship with Google. This is a must read…


Google Preview Is Changing Things

Well as you probably all know, Google recently introduced it’s new ‘preview’ extension to the search results which effectively displays a huge screenshot of your site when you hover a little question mark next to your listing, and our early monitoring indicates this could profoundly affect your results especially if you rank highly and get lots of traffic for a particular key phrase.


Practical Tips on Picking the Right Domain Name – Part 1

Companies, organizations and businesses in the know realize that more than ever, it is vital to have a strong and legitimate online presence. These days, it isn’t enough to be reachable via phone, or to have ads in the local newspaper. Consumers and clients want to be able to contact companies right away, any time of the day or night and to be able to get information ASAP! The fastest source for these consumers is, of course, the Internet.


Business Resources

This is a collection of recommended resources that are must haves for any online business owner. Computer Utilities TuneUp Utilities – keeps your computer purring like a kitten by automatically monitoring your computer and taking action when needed to keep it problem free. Anti-Malware – a variety of tools that can identify and remove malicious software from read more